At Kenny Ross Cares, our mission is to actively engage with and uplift the communities we serve. That’s why we were so proud when Kenny Ross Subaru, a dealership known for embodying Subaru’s commitment to community and “Love Promise” initiatives, participated in Pheple Federal Credit Union’s recent Discovery Days Career Fair. This incredible educational outreach initiative welcomed over 400 enthusiastic fifth-grade students from elementary schools across our region, offering a fantastic opportunity to inspire the next generation.
Representing the dynamic field of marketing, our team from Kenny Ross Subaru provided a fascinating glimpse into the work that goes into our various community programs. We detailed the intricate processes involved in organizing successful initiatives such as our popular pet adoption events. As part of the broader Kenny Ross Cares commitment, these events require careful coordination with local animal shelters and extensive promotional efforts to find loving homes for animals in need. We also showcased the planning behind our bike safety rodeos, emphasizing the importance of community safety education—a core value deeply rooted in the Kenny Ross Cares philosophy—and the logistical considerations of creating engaging and informative events for children and adults.
Beyond event planning, we highlighted the vital role of photography in automotive marketing. We explained how compelling visual content is essential for capturing the attention of potential customers and effectively showcasing our vehicles and brand identity across various platforms. It was truly rewarding to see the students’ curiosity sparked by the creative and strategic aspects of marketing.
The Discovery Days Career Fair itself provided the students with a valuable opportunity to explore a diverse range of over 20 different career paths. From skilled trades like welding to creative professions such as cosmetology, essential healthcare roles like nursing, the intricacies of financial planning, and the vital services of firefighting—the students gained exposure to a wide array of possibilities.
At Kenny Ross Cares, our engagement within the local community is paramount. The Discovery Days Career Fair was an incredibly rewarding and enriching experience for both our team from Kenny Ross Subaru and all the participating students. We left feeling inspired by their eagerness to learn and excited about the bright futures they’re beginning to envision, knowing that Kenny Ross Cares played a part in their discovery.